Implementasi Design Thinking Dalam Product Management Untuk Menciptakan Layanan Fintech “Paymily”
DOI:
https://doi.org/10.55606/jimas.v3i1.983Keywords:
Product Management, Fintech, Design Thinking, E-WalletAbstract
Fintech, or financial technology, is one of Indonesia's sectors with the quickest rate of growth.. This growth is driven by the increasing demand for people for fast, easy, and affordable financial services. One of the most popular fintech products is the e-wallet. In creating a successful e-wallet product, It's critical to comprehend user requirements and preferences. Design thinking is a user-centered approach to product development. This method can help product management teams to understand user needs, define the problem they want to solve, and generate innovative and user-centered solutions.
References
Binar Academy. Tugas dan Skills Product Manager yang Perlu Dimiliki. https://www.binaracademy.com/blog/tugas-dan-skills-product-manager
Hadi Fauzi, A., & Sukoco, I. (2019). Konsep Design thinking pada Lembaga Bimbingan Belajar Smartnesia Educa. Jurnal Saintifik Manajemen Dan Akuntansi.
Mufidal, Izzati dan Rizka Ramayanti. (2023). Implementasi Design Thinking Dalam Menciptakan Inovasi Sign Language Translantor. Jurnal Ikraith-Teknologi Vol 7 No 3.
Mardhatillah, Rizki. (2022). Implementasi Metode Design Thinking Dalam Perancangan Prototype Ui/Ux Aplikasi E-Event. Fakultas Sains Dan Teknologi Universitas Islam Negeri Ar-Raniry Banda Aceh
Sari, I. P., Kartina, A. H., Pratiwi, A. M., Oktariana, F., Nasrulloh, M. F., & Zain, S. A. (2020). Implementasi Metode Pendekatan Design Thinking dalam Pembuatan Aplikasi Happy Class Di Kampus UPI Cibiru. Edsence: Jurnal Pendidikan Multimedia, 2(1), 45–55.
Serikandi1, Novinda, dkk. (2023). Peran Produk Manager Dalam Pengembangan Aplikasi Si Cantik. Pentahelix: Jurnal Administrasi Publik. Vol. 1 No. 1, 45-49
Soedewi1, Sri. Arry Mustikawan, Wirania Swasty. (2022) Penerapan Metode Design Thinking Pada Perancangan Website UMKM Kirihuci. Volume 10 Nomor 2 April 2022. Universitas Telkom.
Sofia Rosyda, S., & Sukoco, I. (2020). Model Design Thinking pada Perancangan Aplikasi Matengin Aja. Jurnal Saintifik Manajemen Dan Akuntansi
Sundego, Jean. Purwadhika Digital Technology School. 2023. Product Management Adalah: Pengertian dan Prosesnya. https://purwadhika.com/blog/product-management-adalah-pengertian-dan-prosesnya
Tommy Aland Saputra. Implementasi Design Thinking Dalam Membangun Inovasi Model Bisnis Perusahaan Percetakan. Program Manajemen Bisnis, Program Studi Manajemen, Universitas Kristen PetraI. https://media.neliti.com/media/publications/287285-implementasi-design-thinking-dalam-memba-cf7b23ea.pdf
Downloads
Published
Issue
Section
License
Copyright (c) 2024 Dhiya Ul Hikmah, R. Yuniardi Rusdianto
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
